running words around
design education and visual communication
authored by chris m hughes

Taking the Proverbial

Monday, 19 September 2011

One of my recent graduate students, Gill McColl, has had some surprising success with her final project - 'Take The Proverbial'. The project was intended to be a homage to retro-typography and traditional print processes such as letterpress.

The twist was that Gill would rework a list of common proverbs into more contemporary tones and meanings. The combination of quirky copy and classic typographical mixes produced some memorable designs.

Taking the Proverbial

Taking the Proverbial

Gill's work now has its own e-commerce website, and a distribution deal in a number of high profile shops and galleries, where the prints have been selling amazingly well.

Take The Proverbial recently made the pages of the Scotsman Supplement, and this week has featured on Computer Arts Magazine's blog, where Rob Carney, the editor of Computer Arts, posted a great review of the work and included some nice quotes from Gill about her work.

Gill has been working with the Touch Agency in Edinburgh and is currently working freelance.

Take The Proverbial@Computer Arts Blog